Each Christmas, the NSPCC spread festive joy through their personalised Letters from Santa. As well as providing surprise and delight for children across the UK, the letters provide a much needed surge in donations, helping the charity to continue their fight against child sexual abuse.
This illustration-led project resulted in the re-design of 8 letters and a range of supporting deliverables such as DM packs, colouring books, wrapping paper, and social assets.
Credits:
Agency: Intermarketing Agency | Additional Illustrator: Sarah Madden